Ticketmaster is one of the largest ticket sales and distribution companies, providing tickets for concert, sports, and theater events worldwide. Many events on Ticketmaster provide special offer codes or promo codes that allow customers to get discounts on ticket purchases. This allows Ticketmaster to run special promotions, provide discounts to select groups, or drive traffic and sales.
One common type of offer code Ticketmaster provides is called an “offer passcode.” This is an exclusive code that unlocks access to special ticket offers, discounts, or other benefits. Offer passcodes are usually targeted to specific groups, like fan club members, newsletter subscribers, credit card holders, etc. Entering the passcode during the ticket checkout process applies the special offer to the purchase.
Some key things to know about Ticketmaster offer passcodes:
They Provide Access to Exclusive Discounts/Benefits
The main purpose of an offer passcode is to provide access to ticket discounts, special seating, or other benefits that are not available to the general public. The passcode unlocks these exclusive promos. This encourages customers to engage with particular groups, services, etc. to gain the passcode privilege.
Each Code is Unique to a Specific Promotion
Ticketmaster creates unique offer passcodes for individual promotions or special offers. Each code ties to a specific sale/event and provides defined discounts. Codes are not interchangeable or generic. Some promotions provide general codes (same for all users), while others provide unique single-use codes to each recipient.
Codes Often Have Short Expiration Dates
Most offer passcodes are only active for the first few days of a sale. Some may last less than 48 hours. The short validity periods create excitement and scarcity for special deals. This drives customers to promptly use their codes during the limited windows. Expired codes typically cannot be reactivated.
Recipient Groups Vary by Promotion
How codes get distributed depends on the specific promotion. Email newsletter subscribers are common recipient groups. Some codes go exclusively to fan club members or credit card holder lists. Facebook/social media giveaways are also popular. Often the same code can be used by all recipients, but individualized codes also get used.
Passcode Entry is Required During Checkout
To utilize an offer passcode, customers must enter the active code during the checkout process on Ticketmaster. There is typically a prominent passcode box on the purchase page. Codes cannot be applied retroactively after completed checkout. The order summary will confirm that the passcode benefits were activated.
Where to Find Valid Offer Passcodes
Given that offer passcodes unlock special ticket access and discounts, buyers want to find valid codes to utilize during ticket purchases. Here are some top sources for obtaining working offer passcodes for Ticketmaster:
Direct Email Offers
Being subscribed to Ticketmaster’s email newsletter lists provides the most direct way to receive special passcode offers. Subscribers frequently get exclusive pre-sale and discount code access. Signing up for an account on Ticketmaster and managing email preferences is the best way to get notifications.
Artist/Team/Venue Mailing Lists
Signing up for email updates from specific artists, teams, theaters, and venues that use Ticketmaster is another great way to get pre-sale codes. These organizations often work with Ticketmaster directly to distribute special offers to their loyal fans and customers.
Social Media Giveaways
Ticketmaster routinely runs passcode giveaways through social media. Liking or following their Facebook and Twitter accounts can provide notifications about social freebie offers. Also look for special passcode posts from particular events/artists.
Deal Websites
Some coupon and daily deal websites receive offer codes to share with their audiences. Sites like Groupon and Slickdeals may post Ticketmaster codes for users to redeem during sales.
Credit Card Perks
Popular rewards credit cards from Chase, Citi, American Express, and Capital One provide cardholder pre-sale code access to various events. Check your account benefits for Ticketmaster promotions.
Typical Discounts and Benefits
What kinds of perks and savings do Ticketmaster offer passcodes provide? While benefits vary by event, here are some of the most popular discounts unlocked by passcodes:
Percentage Discounts
Codes often allow 10-20% (sometimes more) off sports, concert, and theater tickets. A 20% reduction on $50 tickets would save you $10. The percentage discount applies to the entire ticket purchase.
Price Cap on Fees
Another common promo is limiting ticket fees to a fixed dollar amount, like capping fees at $10 per ticket. Normally, fees can be $15-$20 or more, so passcodes effectively save you $5-10+ per seat in service fees.
Access to Premium Seating
Some passcodes allow buyers to access VIP tickets or special seating sections that are off limits to the general public. This lets code users get premier space without markup.
Early Access to Tickets
Pre-sale passcodes let customers purchase tickets earlier than the general on-sale date. This provides first pick of seats before they sell out to the public. Early access increases selection.
Using a Passcode During Online Checkout
The steps to enter an offer passcode on Ticketmaster during online checkout are quite simple:
1. Add desired tickets to your cart and proceed to checkout.
2. On the purchase page, locate the “Offer Code” box near your order summary.
3. Enter the exact offer passcode into this box and click “Apply Code.”
4. The checkout system will validate the code and apply any discounts/benefits if properly entered.
5. The order summary will reflect any savings from the code.
6. Complete checkout process and payment information.
7. Confirmation email will show code was activated for the order.
Key tips:
– Make sure to enter the code precisely as provided, including any dashes or capital letters
– Double check the expiration date has not passed
– Apply codes only to eligible events. Restrictions may apply.
– Do not refresh the checkout page after entering a code or it may reset.
Taking a minute to enter an offer passcode during Ticketmaster checkout can unlock great savings on seats. Codes offer convenient perks for loyal fans and smart shoppers.
Best Practices When Using Offer Passcodes
Here are some top tips for making the most of Ticketmaster offer passcodes:
Act Quickly to Redeem
Given short validity periods, promptly use codes as soon as possible after receiving. Watch expiration dates. Last minute scrambles risk missing out.
Read Passcode Details Thoroughly
Carefully check any terms or restrictions associated with a code. Make sure the event and ticket types are eligible purchases before ordering.
Try Codes Before Public Onsale
For pre-sale codes, attempt to use ahead of general ticket availability to increase inventories. Popular shows sell out quickly.
Coordinate With Friends on Group Orders
If buying multiple tickets, have friends enter the same code at checkout for maximum savings. Code limits often apply per customer.
Compare Discounts Across Sections
Before choosing seats, check if the passcode discount varies between ticket sections or levels. Percentages and caps may differ.
Stack Savings from Multiple Codes
Try combining an offer passcode with a different promo code to stack on extra discounts if allowed. Two codes can multiply savings.
Bookmark the Code for Future Use
If a code has not expired, save it for reuse during future ticket purchases rather than looking it up again. Easy access avoids missing out.
Using offer passcodes strategically can help savvy Ticketmaster customers unlock exclusive promos and get the best bang for their buck on live event tickets.
Why Ticketmaster Uses Offer Passcodes
Ticketmaster relies heavily on special offer passcodes as part of its promotional sales strategy. But why are passcodes so integral to Ticketmaster’s operations?
They Segment Customers
Passcodes allow Ticketmaster to target and segment customers into specific groups. Codes can be customized to various audiences based on preferences and behaviors. Segmented marketing is more effective.
They Help Manage Inventory
Strategic code distribution helps Ticketmaster control the inventory flow of tickets during sales. Passcodes stagger access at targeted levels to avoid massive spikes in sales traffic.
They Limit Discounts Judiciously
Since codes unlock special discounts, Ticketmaster can carefully limit price reductions only to select customer groups. This avoids broadly discounting all inventory.
They Generate Excitement
The limited-time and exclusive nature of passcodes helps generate excitement around Ticketmaster sales. FOMO and urgency incentivize purchases.
They Drive Customer Actions
Getting codes often requires opting-in to email lists, following social accounts, using certain cards, etc. This interaction increases Ticketmaster’s reach and marketing channels.
They Encourage Loyalty
Special treatment and discounts for code recipients promotes continued loyalty. Fans are more engaged when provided exclusive perks.
They Help Sell Out Events
Early access helps ensure sellouts, which artists, teams, and venues want. Hot events appearing “sold out” further spurs demand.
Overall, passcodes are highly strategic marketing tools for Ticketmaster to boost sales, manage inventory, build loyalty, and create urgency around high-demand tickets.
The Risks of Using Leaked or Fake Passcodes
With the benefits of passcodes comes temptation for some fans to use leaked or fake codes. However, there are risks involved with attempting to use these unauthorized codes:
Purchases May Get Cancelled
If an unauthorized code is detected, Ticketmaster may cancel orders due to invalid use. Any tickets or discounts could be forfeited.
Personal Accounts Could Be Banned
Those who use leaked codes run the risk of having their Ticketmaster account shut down for fraud or prohibited use per terms of service.
Invalid Codes Waste Checkout Time
Attempting fake codes that don’t work could cause you to lose prepaid inventory during hurried passcode presales.
It Prevents Genuine Fans From Access
Leaked codes limit inventory for legitimate code holders. You may take tickets directly from their hands.
It’s Unethical and Often Illegal
Codes are intended for specific groups. Misusing them for personal gain raises moral and legal issues.
Fewer Codes May Be Offered in the Future
Rampant misuse could de-incentivize Ticketmaster from offering exclusive promos and passcodes going forward.
While tempting, the risks outweigh potential benefits of trying leaked or fake passcodes. It’s best to obtain codes through proper channels only.
Common Troubleshooting Issues
Despite best intentions, sometimes there are hiccups in the process of entering and applying offer passcodes on Ticketmaster. Here are solutions for some common issues:
Code Not Recognized
– Confirm code was typed correctly, matching upper/lowercase letters exactly.
– Verify the code has not already expired and the event is eligible.
– Try re-entering code slowly and carefully.
Discount Not Showing on Order
– Make sure code was applied before refreshing or changing pages, which can erase it.
– Check for restrictions on ticket type, section, or quantity. Code may not apply.
– If available inventory sold out quickly, discount may no longer apply.
Code Already Used
– Individualized single-use codes can only be used once. Request a new code if available.
– Check your order history to confirm it wasn’t already redeemed on a previous purchase.
Other Error Messages
– Read the specifics of the error notification carefully and troubleshoot accordingly.
– Contact Ticketmaster Customer Service for further individual assistance as needed.
With proper precautions, most issues with offer passcodes can be avoided or resolved quickly. Paying close attention to details is key.
Frequently Asked Questions
Here are answers to some of the most common questions about Ticketmaster’s offer passcodes:
How do I get a Ticketmaster offer passcode?
Join Ticketmaster’s email lists and social channels, follow your favorite artists/teams, use eligible rewards cards, or look for third-party code giveaways. Direct distribution sources provide the most reliable access.
Where do I enter the code when buying tickets?
There is an “Offer Code” box prominently displayed on the checkout page. Enter the code there before completing purchase.
Can I use a code after already buying tickets?
Unfortunately, no. Passcodes must be entered during the initial ticket checkout process. The code cannot be applied retroactively after confirmed purchase.
Do codes guarantee I will get tickets?
No, codes just provide early access or discounts. Tickets can still sell out quickly once sales open. The codes do not override inventory limits.
Can I use a code multiple times?
It depends. Some codes are one-time use, while others may be reusable across multiple purchases. Individual terms will specify any limitations.
Why am I getting an error message about the code?
Carefully inspect the specifics of the error notification. Some common reasons are code already redeemed, expired code, ineligible event, or improperly typed code.
I forgot to use a code – can I still get the discount?
Unfortunately, no. You must enter the passcode during the initial checkout prior to completing payment. Discounts cannot be added after purchase is confirmed.
Conclusion
In summary, Ticketmaster offer passcodes provide valuable benefits like discounts and early access to select customers. Codes should be used ethically and as intended to unlock exclusive promos without issues. With some luck and quick action, passcodes can help fans score great seats to popular events at the best prices.