Taylor Swift is one of the biggest pop stars in the world, with millions of fans eagerly awaiting her return to touring. Her last full concert tour was the Reputation Stadium Tour in 2018, which spanned North America and parts of Europe. Since then, Swift has released two new albums – Lover in 2019 and Folklore in 2020 – but has not embarked on a proper tour behind the new music.
That’s why fans were thrilled when Swift announced The Eras Tour for 2023, a massive US stadium tour spanning several months that will highlight her entire career catalog. With how long it’s been since her last tour and the pent-up demand to see Swift perform live, The Eras Tour is set to be one of the hottest tickets of 2023.
When and where is The Eras Tour happening?
The Eras Tour is scheduled to kick off on March 17, 2023 at State Farm Stadium in Glendale, Arizona. After two shows in Arizona, the tour will then hit Las Vegas, Arlington, Houston, Atlanta, Nashville, Philadelphia, Foxborough, East Rutherford, Chicago, Detroit, Pittsburgh, Minneapolis, Cincinnati, Los Angeles, Santa Clara and Seattle.
In total, The Eras Tour encompasses 52 dates spanning from March to August 2023. Only US stadiums are included on this tour, with no international dates announced yet.
Some key dates and locations for The Eras Tour include:
| Date | City | Venue |
|---|---|---|
| March 17, 2023 | Glendale, AZ | State Farm Stadium |
| March 25, 2023 | Las Vegas, NV | Allegiant Stadium |
| April 1, 2023 | Arlington, TX | AT&T Stadium |
| April 15, 2023 | Houston, TX | NRG Stadium |
| April 28, 2023 | Atlanta, GA | Mercedes-Benz Stadium |
How quickly did The Eras Tour sell out?
When tickets first went on sale on November 18, 2022, demand instantly overwhelmed ticket sales platforms like Ticketmaster. Massive digital queues formed on the website, with wait times extending for hours before fans could purchase tickets. Multiple presales occurred over the next couple days, including Verified Fan presales that required pre-registration.
Despite Ticketmaster staggering the sales over several days, most shows on The Eras Tour still sold out rapidly. The two-show opener in Arizona, the Las Vegas show, as well as concerts in Arlington, Houston, Atlanta, Nashville, Los Angeles and Seattle all sold out within hours, if not minutes. Swift added additional shows in some cities like Arlington and Houston to help meet demand.
Some scattered single seats and obstructed view tickets are still popping up for a few dates, but most major US venues on The Eras Tour are long sold out. Resale prices on secondary markets soared for the biggest shows, with average resale ticket prices ranging from $700 to well over $1000.
Why is demand so high to see Taylor Swift in concert?
There are several factors driving huge demand among fans to get tickets to The Eras Tour:
– Swift’s popularity – She is one of the most popular music artists today, with a massive fanbase eager to see her live. Her last album Folklore sold over 2 million copies in the US.
– Her talented performances – Swift is known for putting on elaborate, high-energy stadium shows with multiple costume changes and huge production value. Fans are excited to see what she’ll do on her first proper tour in 5 years.
– Limited tour dates – With just 52 US dates on the itinerary, and no word if Swift will take this show globally, fans are clamoring for tickets in the cities she’s playing.
– Nostalgia factor – The Eras Tour will showcase Swift’s entire career catalog, allowing older fans to re-live memories from past eras.
– FOMO – Fans don’t want to miss out on a coveted live Swift experience, knowing tickets are in short supply.
Will Taylor Swift add more US tour dates?
Given how rapidly The Eras Tour sold out, especially in major markets like Los Angeles, New York and Chicago, many fans are hoping Swift will add new US shows to meet demand.
Here are some key factors that may influence whether more tour dates get announced:
Venue availability
Stadiums in most major US cities that can accommodate 40,000+ fans are already booked for much of Spring and Summer 2023. Swift and her team likely booked as many suitable venues as they could when planning The Eras Tour over a year ago.
Finding open stadiums to add more shows in cities like Nashville or Philadelphia on short notice is difficult. Swift may opt to add dates in smaller markets rather than trying to cram new shows into booked-up stadiums in the biggest cities.
Production logistics
Mounting a massive tour like this requires coordinating tons of equipment, staff, and set up at each stop. Promoters have likened prepping for a Swift show to “building a small city.”
Adding many new dates close together creates logistical headaches related to transportation, lodging, scheduling, and more. A few added shows here and there is feasible, but expanding the tour significantly may be tough.
Swift’s availability
When not touring, Swift has filled her schedule with recording new music, re-recording old albums, filming videos, and more. She also prioritizes time off to be with family and friends.
Cramming in dozens more tour dates could burn Swift out. She has to weigh adding more shows versus having time for other projects and rest in 2023.
Demand outside the US
While US fans are clamoring for tickets, Swift has an enormous global fanbase as well. She could potentially shift some 2023 touring efforts towards Europe, Australia, Asia or Latin America instead.
International fans are hoping for a global extension of The Eras Tour. Swift may strategically choose to hold off adding many new US dates to ultimately bring the show abroad.
Conclusion
Given the huge excitement but scarce ticket availability for Taylor Swift’s The Eras Tour, many US fans are desperately hoping for new dates to be announced. While limited venue availability and production logistics may make adding 20+ more US shows a challenge, a handful of new dates seem possible.
Much will depend on Swift’s willingness to take on extra work and sacrifice personal time. Expanding the tour globally also looms as an appealing option. She could make an even bigger impact by sharing The Eras Tour excitement with fans all around the world.
Wherever Swift takes the show next, she has clearly built up overwhelming demand to see her return to the concert stage. For fans lucky enough to secure tickets, The Eras Tour is set to be a massive stadium celebration of all things Taylor Swift.