Taylor Swift is one of the biggest pop stars in the world, with millions of fans across the globe. She is currently embarking on her ‘The Eras Tour’, where she will be performing hits from all of her chart-topping albums. One of the stops on her tour is Sao Paulo, Brazil. Fans in Sao Paulo are eager to see Taylor Swift live, but are wondering – how much will tickets cost? This article will provide a breakdown of ticket prices for Taylor Swift’s upcoming concerts in Sao Paulo.
Current Ticket Prices
Taylor Swift is performing two shows in Sao Paulo in July 2023 at the Allianz Parque stadium. The first show is on July 15th and the second show is on July 16th. Tickets went on sale in November 2022. Here are the current face value ticket prices:
| Section | Price (BRL) |
|---|---|
| Lower Level Side | 590 – 990 |
| Lower Level End | 790 – 1290 |
| Lower Level Front | 990 – 1990 |
| Floor A | 1490 – 2490 |
| Floor B (Pit) | 1990 – 3490 |
| VIP | 3490 – 4990 |
As you can see, ticket prices range from 590 BRL (about $115 USD) for the cheapest seats in the upper sections to 4990 BRL (about $970 USD) for VIP floor seats closest to the stage. The pit section directly in front of the stage commands the highest prices.
Factors Affecting Ticket Prices
Several factors account for the wide range in Taylor Swift ticket prices for her Sao Paulo shows:
– Demand – Taylor Swift has immense popularity globally. Her Sao Paulo shows are expected to sell out, which drives up demand and prices on the secondary market.
– Venue Size – The Allianz Parque stadium holds around 50,000 fans. A more intimate venue would likely have higher overall ticket prices.
– Seat Location – Floor seats and lower bowl seats closest to the stage are always the most coveted and expensive. Upper level and end zone seats are more affordable.
– VIP Packages – VIP packages with exclusive merch, food, drink, and premium seats push the upper limits of pricing.
– Secondary Market Prices – Resale sites like StubHub allow scalpers to sell in-demand tickets for many times their face value.
Expected Changes in Ticket Prices
As Taylor Swift’s Sao Paulo concert dates approach, ticket prices are likely to fluctuate:
– Prices typically increase as the event draws nearer and tickets become more scarce.
– Last-minute ticket dumps just before the show can sometimes lower prices.
– If ticket sales are slow, the primary seller (Ticketmaster) may drop prices to try to sell more seats.
– Highly coveted floor seats and VIP packages will likely remain expensive on resale sites.
– Fans may snag last minute deals on upper level and end zone seats as brokers try to unload inventory.
How to Get the Best Deal on Taylor Swift Tickets
Here are some tips for getting the best tickets for Taylor Swift in Sao Paulo at the lowest prices:
– Buy early directly from the primary seller Ticketmaster to get face value prices before they rise.
– Join Taylor Swift fan clubs and follow her social media for special presale code access.
– Be flexible on dates – go for the Sunday show instead of the more in-demand Saturday.
– Sit in upper levels or end zones instead of lower bowl or floor seats to save money.
– Check resale sites leading up to the concert for price drops as game time approaches.
– Consider VIP package upgrades for a special experience if your budget allows.
Is it Worth Paying More for Floor Seats?
Floor seats put you closest to Taylor Swift and the main stage action. But are they worth paying over 2x more?
**Pros of Floor Seats:**
– Immersed in the center of the excitement
– Taylor Swift and band members will spend lots of time on main stage
– Great view of the production, pyrotechnics, etc.
– Bragging rights of having the best seats in the house
**Cons of Floor Seats:**
– Very expensive compared to other sections
– Can’t always see big screens or other stages well
– Possibly obstructed views depending on floor access rules
– Crowded down on the floor
If money is no object, floor seats are worth it for mega-fans who want an ultra premium concert experience. However, the cheaper upper bowl and end zone seats still provide strong views and audio for a much lower price.
Conclusion
Ticket prices for Taylor Swift’s upcoming Sao Paulo concerts range from just under $100 USD for upper level seats to nearly $1000 USD for VIP floor ticket packages. Seats closer to the stage demand higher prices, especially on resale sites. Fans should buy early directly from Ticketmaster to get face value pricing. Last minute deals can sometimes be found as well. Hardcore Swifties may find the splurge on floor seats worth it for the ultimate concert experience. But the cheaper upper level seats still deliver great live entertainment at a fraction of the cost. No matter where you sit, fans are in for an amazing night singing and dancing along with one of the biggest pop stars in the world when Taylor Swift brings her Eras Tour to Sao Paulo this July.
