No, not all Ticketmaster presale codes are the same. Ticketmaster presale codes are unique codes that allow customers early access to buy tickets for concerts and events before the general public. Each event will have its own set of presale codes to ensure only eligible customers can access the presale.
There are a few different types of Ticketmaster presale codes:
Artist Presale Codes
These codes allow access to presales for fans of the performing artist. Artists will often partner with Ticketmaster to offer presale ticket access to their loyal fans and fan club members. The artist presale codes are unique for each tour or event. Fans can sometimes find presale codes posted on an artist’s website, social media pages, email newsletters, or fan clubs.
Venue Presale Codes
If the event is taking place at a major venue like an arena or theater, the venue will often have its own presale. Venues want to reward their loyal customers who have bought tickets to past events at the venue. Unique venue presale codes are distributed to these repeat customers by email or mailing list.
Promoter Presale Codes
The event promoter or producer may also do their own presale for VIP’s, employees, family and friends. Promoters can easily generate custom codes through their Ticketmaster account to manage their exclusives presales.
Radio Station Presale Codes
Radio station partnerships are common for major concerts and events. Ticketmaster provides radio stations with special presale codes they can share with their listeners. Fans who hear the presale code on the radio can use it to access tickets. These codes are unique to each radio station for each event.
Spotify Presale Codes
Ticketmaster partners with Spotify to offer presale tickets to Spotify users. Eligible users receive emails from Spotify with presale codes for various events and concerts in their area. These Spotify presale codes are unique for each show.
Chase Cardmember Presale Codes
If you have a Chase credit card or debit card, you may have access to special Chase presales. Chase sends eligible cardmembers unique presale codes by email to redeem. These codes can provide early access to high-demand events.
Verified Fan Presale Codes
For extremely popular events, Ticketmaster uses a Verified Fan system. Fans must register in advance and get confirmed as Verified Fans to receive a code. This helps ensure only real fans, not scalpers or bots, can access the presale. Each Verified Fan will receive a unique code.
VIP Presale Codes
Ticketmaster provides special presale codes to select VIP customers identified by Ticketmaster and event partners. For example, American Express cardholders and members of Citi’s Private Pass program may get VIP presale codes. VIP presale codes are customized for each program member and event.
Facebook Presale Codes
Artists and events may partner with Facebook to offer presale codes to fans who follow their Facebook pages or RSVP to their events. Unique presale codes are generated for each Facebook presale. Fans can unlock the presales by liking band pages or responding to posts.
Why Are Presale Codes Unique?
There are a few key reasons each presale code must be customized and unique:
- To limit access – Unique codes ensure that only recipients of that particular code can use it. This prevents unauthorized access.
- To track demand – Ticketmaster can track which presales are driving the most purchases by tracking the unique codes.
- To identify purchasers – If tickets are limited to 2 or 4 per code, unique codes help enforce those limits.
- To tailor promotions – Custom codes allow partners like artists or sponsors to create specialized offers.
By generating targeted, one-time-use presale codes, Ticketmaster and event partners can control the presale process and identify buyers. Generic codes would allow the presales to be shared publicly and make them difficult to manage.
How Are Presale Codes Generated?
Ticketmaster has automated tools to generate the customized presale codes used for each event:
- Partners like artists, venues, radio stations provide Ticketmaster lists of eligible customers for their presales.
- Ticketmaster securely imports these presale participant lists into their system.
- Their system automatically generates unique single-use alphanumeric codes for each participant.
- Codes are randomly generated, containing a mix of letters and numbers. Each code contains 8-15 characters.
- Codes are then distributed to participants via email or the original source.
Partners have a Ticketmaster dashboard that allows them to easily request specialized presale codes on demand for each event. The process is simple and automated for partners of all sizes.
Concert and Ticket Presale Trends and Statistics
Presale ticket access has become a major demand driver for concerts and ticketing:
Trend | Statistics |
---|---|
Growth in presales | 68% of tickets are now sold during presales, up from 32% in 2016. |
More presale windows | Major concerts now have 4-8 presale windows before the public onsale. |
Presale sell outs | Many shows sell out completely during presales before the public onsale. |
Presale waiting lists | The average presale has a waiting list 2-3X larger than tickets available. |
As demand has grown, presale codes have become highly coveted by fans to guarantee access to the best tickets. Unique codes help make this access exclusive.
At the same time, having many different presales has made buying concert tickets complex. Fans must hunt across many sources to find presale codes for their shows. Each code unlocks a different presale window at different times.
Tips for Finding Presale Codes
Here are some top tactics for finding and scoring Ticketmaster presale codes:
1. Join fan clubs and mailing lists
This is key for access to artist presales. Sign up at an artist’s website to get on their email and text message lists. Follow their social media closely too.
2. Check Ticketmaster’s presale page
Ticketmaster has a page that lists upcoming presales and corresponding codes. Subscribe for alerts on specific events.
3. Listen to partner radio stations
Don’t change the dial once you hear a presale mentioned for a desired show. Jot down the code quickly.
4. Follow venues on social media
Venues regularly share presale codes on their Facebook, Twitter, and Instagram pages. Turn on notifications so you don’t miss any.
5. Check fan forums and presale code sites
Fans share tips and codes on message boards for major concerts and events. There are also presale code aggregators like Presale Password.
6. Use a presale alert service
New services like PresaleforthePeople can text you presale codes for your chosen events so you don’t miss them.
7. Consider paying for presale ticket packages
Some events offer presale tickets as part of premium VIP packages on Ticketmaster for superfans. These come at a premium cost.
Conclusion
In summary, Ticketmaster presale codes are always unique and customized for each event and offer. Fans should utilize multiple strategies to hunt down the right presale codes for their desired shows. With demand growing and onsales becoming more complicated, services that aggregate presale codes and alerts are increasingly helpful. Ultimately, presale access requires time, dedication, and lots of code hunting skills from fans. But it provides the best way to score coveted tickets.